Gather Feedback from purchases online and in-store
The Lipscore-Voyado integration enables seamless collection and management of customer ratings and reviews from both online and physical stores. Reviews and ratings, whether for products or service levels, are instantly incorporated into Voyado Engage, enabling customer segmentation and automated actions. You can reward customers with discounts or loyalty points and follow up via email to thank them for their feedback. This encourages repeat purchases and strengthens customer relationships.

Use reviews in customer segmentations
With Lipscore data integrated into Voyado Engage, you can create segments based on the number of reviews submitted or the average rating value. Identify and reward your most active and loyal customers, or trigger personalized win-back campaigns for those giving lower ratings. This helps strengthen relationships, increase satisfaction, and drive long-term customer loyalty.

Automate actions based on reviews
Lipscore reviews can trigger automated workflows in Voyado Engage, allowing you to interact with customers in a timely and personalized manner. For example, after a customer submits a rating, you can automatically adjust their reward points and follow up with a personalized email containing a discount code a few days later. These automated responses not only show appreciation but also encourage repeat purchases and increased customer loyalty.

Create Marketing Campaigns
Customer reviews can form the basis for highly targeted and effective marketing campaigns. By segmenting customers who have submitted multiple reviews within a certain period, you can reward their engagement with exclusive offers, discounts, or early access to new products. For example, customers who consistently share positive feedback could receive a special offer or an invitation to an exclusive product launch to further strengthen their connection with your brand.

Step 1. Reach out to your contact person at Voyado and request the following details:

• Api key​

• Deltashare endpoint and bearer token​

• Deltashare access to tables: receiptslatest, receiptitemslatest, contactslatest, articlelatest, storelatest​

• A custom automation trigger with the name “lipscoreReview” and the tag [[reviewHTML]] (This is the HTML for the lipscore invitation to be injected into your email)

Step 2. Send the details supplemented by Voyado to your Customer Success Manager or to the Support team at [email protected]. The team will inform you about the timeline for the integration and keep you posted about its progress.

Step 3. New automation created in Voyado by Lipscore.

Step 4. Implementation completed.