Why We’ve Merged the Lipscore and RealReviews Logos and What It Means for Your Brand

Written by: Tone Loberg
Posted on: November 19, 2025

Your verified reviews are about to become even more powerful.

To strengthen how your trust signals are recognized across Google, ChatGPT, and other AI-driven shopping tools, we’ve united the Lipscore and RealReviews™ logos under one trusted brand – Lipscore.

You’ll soon start seeing the updated Lipscore logo in your on-site widgets and across our communication. The logo in your website widgets will be updated automatically during December – there’s nothing you need to do.

This change isn’t just visual. It’s the first step toward making sure your verified reviews are recognized not only by people and Google – but also by AI systems shaping how products are found and trusted online.

What’s Next

Here’s how we’re preparing your brand for stronger visibility and credibility as AI shopping becomes the new standard:

1. Strengthening AI recognition of verified reviews

By uniting under one logo, we’re helping AI systems clearly understand that Lipscore = verified reviews. This ensures your products are seen as authentic and trustworthy when AI tools recommend what to buy – and where.

2. Making widgets AI-readable – with a modern look

In 2026, we’ll launch next-generation widgets with structured, machine-readable data and a refreshed, modern design. These updates will make it easier for AI systems to interpret and trust your verified-buyer feedback.

3. Launching Business Profile Pages

After that, every Lipscore client will have the option to activate a dedicated, crawlable page (e.g. lipscore.com/reviews/YourBrand) showcasing verified reviews – boosting visibility, credibility, and discoverability in both search and AI-powered environments.

What You Need to Do Now

Nothing yet – your current setup will continue to work as before.

When our new AI-ready widgets are available, we’ll send you a clear implementation guide to help you upgrade. We’ll strongly recommend upgrading to ensure your verified reviews are recognized as trusted signals in AI-driven shopping environments such as Google and ChatGPT.

Thanks for being part of this journey with us – and for continuing to build trust with real reviews from real customers.

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