
What do you get when you mix global retail ambition with the power of authentic customer feedback? An innovative approach to feedback management that helped Kappahl increase their review volume by 27% in just five months.
Kappahl, a fashion retail powerhouse with 330+ stores across multiple countries and an online presence in over 20 markets, needed a review solution that matched their commitment to excellence. With millions of customers worldwide, they sought a partner who could turn customer voices into actionable insights.
As a leader in affordable, responsible fashion, Kappahl faced several critical challenges:
Lipscore’s ease of use, combined with its robust functionality and integration with Voyado,a customer experience platform, made it the perfect fit for Kappahl.
"We got a very positive first impression of Lipscore, with lots of attention and quick responses to all our questions. It's easy for our customers to leave a review, which is incredibly important. The fact that they land on Kappahl’s webshop when doing so helps us drive traffic even after the purchase." - Frida Hedberg, Online Business Developer at Kappahl
Frida further explained that, "Lipscore’s integration with Voyado played a role in our decision. It enables us to send review requests to all members who made a purchase. Plus, members earn points for leaving reviews, which boosts engagement and satisfaction. Best of all, everything happens automatically without manual intervention."
Lipscore's integration with Voyado created a powerful ecosystem that:
"Lipscore has increased our ratings and reviews by 27% year-over-year, with over 38,000 reviews published in five months. This feedback provides valuable insights into fit, quality, and size, helping our design and purchasing teams refine collections. Automatic translations allow reviews to be displayed across all markets while reducing workload for our Customer Support team."
The impact of partnering with Lipscore was immediate and significant:
Lipscore's automatic translation feature further impacted Kappahl's global review strategy:
This wasn't just about translating words, it was about maintaining brand consistency and customer trust across borders.

Lipscore's advanced analytics platform transforms customer feedback into powerful business intelligence that enables Kappahl to make data-driven decisions across their organization.
"Customer feedback is invaluable to us," explains Frida. "It informs our purchasing and design teams, shapes future collections, and helps customers make better size choices. This comprehensive insight drives both customer satisfaction and business efficiency."
The impact has been measurable across multiple areas:
Product Development:
Customer Experience:
The Kappahl-Lipscore partnership demonstrates how the right review solution can transform customer feedback into business success.
As Frida notes, "The more reviews we collect, the better. Our high response rates show we've made the right choice with Lipscore."
This partnership exemplifies how Lipscore’s innovative feedback solution enables leading brands like Kappahl to stay ahead in a competitive landscape, delivering both superior customer experiences and measurable business outcomes.
Ready to turn your customer feedback into business growth? Contact Lipscore for a free demo today.
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